Kupanga Kwazidziwitso: Kupanga Zambiri Zosintha

Pakadali pano, tikukhala M'badwo Wazambiri. Ngakhale kufalitsa kofalitsa nkhani kukupitilizabe kuchepa - pomwe ena akuwona kuchepa chaka chatha mpaka 21% malinga ndi PressGazette [1] - zambiri zomwe timafotokozerazi ndizofanana ndi nyuzipepala 174 tsiku lililonse malinga ndi The Telegraph. [2] M'malo mwake, ife aliyense payekha timatulutsa zofanana ndi nyuzipepala zisanu ndi imodzi zamtundu uliwonse tsiku lililonse kudzera maimelo, media media ngakhale ndi SMS. [2]

Ngakhale izi zitheke, ife anthufe tidakali zolengedwa zowoneka. ScienceDirect ikuyerekeza 80% ya zakunja zakunja kuubongo zimakonzedwa bwino. [3] Ndipo, malinga ndi Kusintha kwa Maganizo, 65% ya izi ndizotheka kukhalabe m'chikumbumtima chathu kwanthawi yayitali poyerekeza ndi 10% yokha yotsatsira. [4] Zowoneka zathandizanso kukhala kosangalatsa kwa omwe angathe kuwerengera pafupifupi nthawi zonse. Zinthu zotsogola zapeza kuti, mwachitsanzo, infographic, imawerengeredwa nthawi 30 kuposa mawu enieni. [5]

Chifukwa chake, nkovuta kukana kufunikira kwa kapangidwe ka chidziwitso monga gawo la malonda anu. Sikuti zidziwitso zonse zomwe bizinesi yanu ingafunikire kugawana ndi makasitomala anu ndizosangalatsa kuwerenga, koma zitha kupangidwa zosangalatsa komanso kuchita zambiri ndiukatswiri wazopanga. Izi ndi zina mwa njira zomwe kapangidwe ka chidziwitso chitha kusintha maonekedwe ndi chidwi cha chidziwitso chomwe muyenera kugawana ...

Ma chart ndi ma graph

Makamaka poimira ziwerengero, kugwiritsa ntchito ma chart ndi ma graph kumapangitsa chidziwitso mwachangu komanso chosavuta kumvetsetsa. Izi, zimapangitsa kuti pakhale kukhulupilira aliyense amene angakhale akuwayang'ana, komwe ndi kofunikira kwambiri pakukhulupirika pamawu. [6] Zimathandizanso kuyerekezera ndikuyerekeza zosankha zenizeni, monga momwe kusinthika kumakhazikika kapena kugwera kwakanthawi, kapena kuchuluka kwawanthu.

Monga momwe zimapangidwira kwambiri, njira zothandiza kwambiri popanga tchati kapena graph ndi "zochepa ndizowonjezera". Izi sizikutanthauza kukhala ndi chidziwitso chocheperako koma m'malo mwake zimatanthawuza kusunga zokongoletsera komanso zosafunikira pazochepa, zimapangitsa kuti owerenga afike mosavuta. [7]

Zojambula

Tonse tikudziwa mawu akuti "chithunzi chikhoza kunena mawu chikwi chimodzi", koma kodi mumadziwa kuti MIT wazindikira kuti diso la munthu likhoza kuwona chithunzi m'makilomita 13? [8] Ichi ndichifukwa chake zojambula ndizotchuka monga momwe ziliri, kuchokera pa nambala yayikulu kupita kuzizindikiro zakuchimbudzi, chifukwa amalola kuti chidziwitso chofunikira kwambiri kufotokozedwa munthawi yochepa kwambiri.

Komabe, ndikofunikira kusamala ndi momwe mumapangira chithunzi. Maonekedwe a chifanizo china chake amatha kusintha osati kokha ndi momwe ziliri koma komanso momwe adapangidwira, kuphatikizapo mawonekedwe, mtundu ndi mawonekedwe. [9]

Mtundu wapafupifupi

Itha kuwoneka ngati yodziwikiratu, koma typeface mwa iyoyokha ndi mawonekedwe owoneka kulumikizana popeza mitundu yonse yazosanja ili yonse ili ndi tanthauzo lake kutengera ndi momwe agwiritsidwira ntchito. Kusiyana kwakukulu kumatha kupangidwa kutengera kuti mtundu wina umachitidwa ndi malingaliro a anthu, kalembedwe kake, kutemberera, kapena ngakhale zokongoletsa.

Chifukwa chimodzi, malo ena osindikizika ali olemekezeka kuposa ena, chifukwa chake ma sans-serif ma typefaces akufalikira kwambiri kuposa serif. [10] Kwa china, kafukufuku wa Errol Morris awonetsa kuti mawu omwewo angawonjezeke kukhala odalirika kwa owerenga onse kutengera mtundu womwe adawonetsedwa, komanso kusintha momwe akumvera . [11]

Kuzikulitsa

Kapangidwe ndi kasungidwe kamene deta yanu imayikidwanso ndikofunikira pakuyimira. Kupanga mawu ofunikira kwambiri kukhala osadalirika kokwanira, popeza onse atha kupanga zosiyana pakusintha kwake. Utsogoleri wowonekera bwino umapangitsa chidwi cha owerenga, pomwe wosamveka angasokonezeke. [7]

Chitukuko chakumadzulo chikuwerengedwa kumanzere kupita kumanzere kupita kumanzere, chifukwa chake ndi chanzeru kuganiza kuti aliyense amene awerenga zomwe zalembedwazo azisamalira ndikuzindikira zomwezi munjira yomweyo.

Zojambula ndi Zojambula Pamaso

Anthu mwachilengedwe amakopeka kwambiri kutengera zithunzi zosunthika kuposa zina. M'malo mwake, zidanenedweratu ndi Medium mu 2018 kuti oposa 79% yama traffic pa intaneti chaka chimenecho azikhala pazosewerera pazakanema. [12] Zithunzi zosuntha mwachilengedwe zimapangitsa chidwi ndi kuyang'ana kwambiri ndi wowonera, makamaka zikamatsatiridwa ndi mawu.

Kuyanjana kwawonekeranso kuti kulimbikitse owerenga kuti awonetsetse zamkati ndikuwunikira mwachindunji, makamaka ngati pali zovuta zambiri zomwe zawonekera ndipo wopenyerera amalimbikitsidwa kuti azisinthanitsa zomwe akufuna. [7] Chifukwa chake, ndikwanzeru kuti malonda otsatsa amagwiritsa ntchito mawonekedwe, makanema ojambula ndi kusakanikirana kwakanthawi kochepa ngati kuli kotheka komanso kotchipa kutero.

Mawu am'munsi & Mbiri

1. Nyuzipepala ya National ABC: Kufalikira kwa mafakitale kumapitilizabe pamene Metro ndi Sun ndiye patebulo, PressGazette (Ifika 14/06/2019) [↑]
2. Takulandilani ku m'badwo wazidziwitso - 174 manyuzipepala patsiku, Telegraph (Ifika 14/06/2019) [↑] [↑]
3. Chiwonetsero chogwira ntchito m'maganizo: Chithunzithunzi chowoneka chokhazikika mu malo osungika a 3D, ScienceDirect (Ifika 14/06/2019) [↑]
4. Kuphunzira Mwachangu, Kusintha Maganizo (Ifika 14/06/2019) [↑]
5. Mawerengero asanu onena za infographics, Zinthu Zotsogola (Ifika 14/06/2019) [↑]
6. Momwe Mungagwiritsire Ntchito Zipangizo Zosavuta Kuti Muthane ndi Zambiri, Forbes (Ifika 14/06/2019) [↑]
7. Kupanga Ogwira Litekinolo, Nielsen Norman Gulu (Ifika 14/06/2019) [↑] [↑] [↑]
8. Pamaso amaso: Akatswiri a mitsempha ya MIT apeza kuti ubongo ungathe kuzindikira zithunzi zomwe zikuwoneka pang'ono ngati mamililita 13, MIT (Ifika 14/06/2019) [↑]
9. Mapangidwe, kumvetsetsa ndi kugwiritsa ntchito kwa zithunzi, Kutengera Kuzindikira (Ifika 14/06/2019) [↑]
10. Mafonti 20 apamwamba omwe adzakhale otchuka ndi opanga mu 2019, Creative Boom (Ifika 17/06/2019) [↑]
11. Momwe Matayala Amakhudzira Owerenga, Malonda Adula (Ifika 14/06/2019) [↑]
12. Ichi ndichifukwa chake Kanema Ndiye Mtundu Wambiri Wokonda Kwambiri, Pakati (Ifika 14/06/2019) [↑]