Kuyika ogwiritsa ntchito poyamba
Tiyenera kuyamba ndi kumvetsetsa kulikonse momwe Google imagwirira ntchito pomvetsetsa zolinga ndi zolinga zawo.
Mwachidule, Google amadziwa zambiri pa intaneti; ogwiritsa ntchito, osindikiza, chilankhulo ndi malamulo - mtundu wawo wonse wamabizinesi akutumikiza ogwiritsa ntchito Google ndi zidziwitso zoyenera komanso zotetezeka.
Pobwerera Google ikufuna kupeza ndikusunganso kukhulupilira kwa ogwiritsa ntchito, ndikudalira kwawo pazotsatira zakusaka zomwe zaperekedwa, kuti zibwererenso ndi chiopsezo chambiri chaphokoso kapena zotulutsa zambiri.
Njira iliyonse yosakira makina osakira (SEO) omwe amangodalira masewera a Google, osalemekeza zosowa ndi zomwe omvera anu akuyembekezera, posakhalitsa sizingatheke - popeza onsewo amaphunzira zabwino kuchokera kuzabwino, zodalirika kuchokera kwa osasamala kapena osokoneza.
SEO siyokhudza kubwerezabwereza kwa mawu osakwanira mwachilengedwe kapena kuchuluka kwambiri - ndikupereka phindu lenileni ndi kuchitira nawo omvera. Mukayika alendo anu patsogolo, Google idziwa, kuyambira nthawi yomwe amagwiritsa ntchito tsamba lanu ndi masamba, ndikutsata zomwe amachita.
Mukakhala ndi dongosolo lokhazikika ndikusangalatsa zomwe mukuchita, mukusinthanso mwayi wamasamba anu kuti akhale pamtengo pazosaka zogwirizana ndi zomwe muli nazo.
Ndalama Zanu, Moyo Wanu (YMYL)
Malangizo aposachedwa kwambiri a Google algorithm ali okhudza kuchepetsa kuchuluka kwa upangiri wosatsimikizika kapena wosatsimikizika womwe ukuchitika ngati wosatsimikizika kapena wogwira ntchito makamaka pakutsatsa malonda ndi ntchito - makamaka zachuma (Ndalama Zanu) ndi upangiri wa zamankhwala (Moyo Wanu).
Ukatswiri, Udindo, Kukhulupirika (EAT)
Google ili ndi intaneti yambiri pamndandanda wawo, amatha kuzindikira chilankhulo, ndipo angadye malangizo anu motsutsana ndi magwero olemba - pokhapokha ngati olemba anu akufufuza ndikuwonetsera zowona zawo, Google ikakhala Komabe, tikupewera kugwiritsa ntchito zotsatira zakusaka kuti tidziwe zambiri zomwe macheke awo sakukhulupirira.
Kuyamba kuthana ndi miyeso yapamwambayi, pali zinthu zochepa zomwe mungachite kutsimikizira Google kuti zolemba zanu zidapangidwa bwino ndipo zili ndi tanthauzo.
Katswiri
Anthu omwe amapereka upangiri ndikupanga zofunikira pamaphunziro amafunika kuyika dzina lawo pantchito yawo - olemba nkhani anu ayenera kutchulidwa ndipo dzinalo liyenera kulumikizana (pogwiritsa ntchito zilembo zachinsinsi ndikuchotsa maulalo awo pamapu awebusayiti kuti apewe zobwereza) kwa onse awo Kulemba pa tsamba lanu komanso, masamba ena omwe angakhale akufalitsanso.
Ulamuliro
Maulalo akumalo omwe akunenedwa paulamuliro wawo pamutuwu, zomwe zikuwonekeratu kuti ndizolemba zawo za LinkedIn, pomwe ziyeneretso zawo ndi zomwe adalemba, zikutsatiridwa ndi maulalo (zikuni zopanda pake) ku mbiri iliyonse yapaintaneti ndi masamba omwe amagwiritsidwa ntchito kufalitsa ukatswiri wawo.
Kukhulupirika
Lumikizanani ndi magwero onse azidziwitso pogwiritsa ntchito zolemba zam'munsi ndi maulalo omasulira - monga momwe mungayembekezere kupeza zolemba pamabuku ena onse aphunziro, ma dissertations kapena mitundu ina yamapepala omwe awunikiridwa ndi anzawo.
Google akudziwa zambiri za malamulo nawonso - mdziko lililonse lomwe akutumikirako - kotero muyenera, iyeneranso kulemekeza lamuloli, chifukwa mayiko onse omwe mumakonda, kapena kugwira ntchito ndi anthu omwe amachita.
Palinso kudalirika kwa tsamba lanu lonse, kuphatikiza;
- nambala yafoni
- adilesi
- id tax
- kampani id
- mawu
- mfundo Zazinsinsi
- Kutsatira kwa GDPR
- chitupa chachitetezo
- chilolezo
- tsamba ndi kulumikizana
- kulemekeza ufulu waumwini
- kulemekeza malamulo
- kulemekeza Mapolisi a Google
- magwero kuvomereza
- zambiri
- liwiro
- kugwiritsa ntchito mafoni
- kusaka
- ulemu pa malonda
- chizindikiritso chanu
- komweko ndemanga
- pamalopo ndemanga
- Scam-scores
- sitemap
- Zolemba za chipani chachitatu
- zinthu zowoneka
- zinthu zobisika
- nthawi zowonera
- mitengo yotembenukira
- kufuna
- malangizo azachuma
- malangizo azachipatala
- nkhani zotsutsa
- kulengeza kwa okalamba
- kulondola
- kuwunika
- kugunda-mtengo
- ndi zina zambiri - zotsatsa zonse!
Inde, pali zambiri zoti muganizire - ndipo ndizambiri zomwe timakuchitirani. Zonsezi ndizovuta komanso zoyeserera, pamene tonse pamodzi ndikupitiliza kuchita zinthu zapamwamba - kuti aliyense apindule.
Kodi akatswiri a SEO akuti chiyani za YMYL ndi EAT?
Mwachidziwikire, malo oyamba ndikuyamba ndi Googling:
Ndipo maulalo ena omwe tapezanso anzeru:
- Kulimbana ndi zoteteza ku mankhwala athu
- Momwe Google Fights Disinfform
- Kusintha Komaliza kwa Google: Nkhani Zotsutsa za YMYL masamba
- Kusintha kwa Google pa Ogasiti 1, 2018 kunakhudzanso masamba a YMYL
(Dziwani, mutu woyamba: "Malingaliro Anga" ozindikiritsa bwino owerenga ndi Google pamalingaliro)
Mapeto
Zomwe zikadakugwirirani kale mwina sizikugwira ntchito pakadakhala kuti simunakhalepo ndi zikhalidwe zapamwamba komanso zotsatsa zanu.
Kaya mukuganiza kuti mukukhudzidwa kapena musakhudzidwe ndi kusinthaku, kapena simunaganizirepo kale mfundo izi zowonjezera zomwe mungakhale nazo zomwe zingatengedwe upangiri, ndi nthawi yabwino kutero kuwunika zolemba zanu.
Ngati muli mu ntchito zachuma kapena ntchito zachuma makamaka, ziyembekezo za miyezo yanu zikhala zikukwera kwambiri, ndipo mwina sizingachitike ngati sizingachitike.
Onani momwe tsamba lawonekera webusayiti yanu, kuonetsetsa kuti liyankhidwa kwa wolemba ndikugwirizananso ndikuyambiranso kwawo pa intaneti ndi zofalitsa zina.
Onani malangizo anu kuti akhale ndi zofunika kuti athe kukwaniritsa chilichonse chomwe chaperekedwa monga chowonadi kapena chawerengedwa ku magwero oyambayo, ndipo malingaliro aliwonse amadziwika motero.
Zingakhale kuti ngati mwalangidwa kale kuti muthe kulola kuti muchotse zolemba zomwe ndizotsimikizika kuposa pamenepo.
Ndi nthawi yabwino kuyang'ana tsamba lawebusayiti yanu momwe mumaonera masiku anu ophunzira, ndi Kulemba kulemba ndi mfundo zamaphunziro kuti muwone ngati mukumva kuti mukulengeza ntchito ya A +, kapena muli ndi ma Fs ochepa akubweretsani gawo lanu.
